Before you create another piece of content —
find out if what you already have is working.

Most business owners are creating content without knowing whether their existing marketing is landing, whether AI systems can even find them, or whether their website exposes them to a lawsuit. They keep producing more — without ever measuring what they already have.

Creating content without auditing first is like painting over water damage. It looks good for a week. Then the same problems come back — except now you’ve wasted the time and money. The audit is the foundation. Everything else builds on top of it.

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Most content is built on a broken foundation

If your brand message is unclear, your value proposition is buried, and your audience is undefined — no amount of content will fix that. Content amplifies what's already there. Fix the foundation first.

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AI search changed the rules overnight

The content that ranked well on Google doesn't automatically get cited by ChatGPT. AI systems look for structured data, entity authority, and semantic clarity — not keyword density. Most businesses don't know this yet.

Your website may be a legal liability right now

4,000+ ADA website lawsuits were filed last year. Most business owners have no idea their site is non-compliant. The audit tells you before a plaintiff's attorney does.

Three audits. One score. Complete picture.

AUDIT 01 · AI SEARCH AUDIT

Are you showing up when people search on ChatGPT?

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ChatGPT, Perplexity, and Google AI Mode don't rank websites — they cite sources. If your site isn't built for AI citation, you're invisible to the fastest-growing discovery channel in history. It doesn't matter how good your Google ranking is.

Most business websites score below 45 on our GEO Readiness Index — meaning AI systems can't reliably find, verify, or cite them. This is a structural problem, not a content problem. Fixing it requires specific schema markup, Q&A coverage, entity authority signals, and semantic structure that AI crawlers can actually parse.

Our AI Search audit runs 22 diagnostic modules and tells you exactly which signals are missing — ranked by impact, with prescriptive fixes.

60%+ of searches now end without a click
22 diagnostic modules scored
4% → 43% citation rate increase in 90 days

AUDIT 02 · MARKETING AUDIT

Is your current marketing material actually working for you?

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Most small business websites have a fundamental problem: they talk about what they do instead of why a customer should care. The Brand Statement is missing. The value proposition is buried. The audience is undefined. And the content — however much of it exists — isn't converting.

Before we write a single word for your business, we need to know what you're starting with. Our marketing audit scores five critical dimensions: how clearly you communicate your value, how well people understand what you sell, whether you're present on the right platforms, and whether search engines and local directories can find you.

You can't build on a broken foundation. The marketing audit tells you exactly where the cracks are.

5 modules scored out of 100
Brand clarity · Product messaging · Social presence · SEO · Local visibility
Weighted overall marketing score

AUDIT 03 · ADA COMPLIANCE AUDIT

Could you be sued for your website tomorrow?

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Over 4,000 ADA website lawsuits are filed annually in the United States. Target paid $6 million. Netflix paid $755,000. Domino's Pizza went all the way to the Supreme Court. Winn-Dixie, Harvard, MIT, Beyoncé's website — all sued for digital accessibility failures.

Under Title III of the Americans with Disabilities Act, courts have consistently ruled that websites are places of public accommodation. The legal standard is WCAG 2.1 Level AA. If your website fails that standard, you are exposed to DOJ enforcement and private litigation — regardless of your business size.

Our ADA audit scores your site across 22 modules — semantic structure, keyboard navigation, color contrast, form accessibility, ARIA implementation, and more — and produces an ADA Compliance Index (ACI) that tells you exactly where your legal exposure is.

4,000+ lawsuits filed annually
22-module ADA Compliance Index
WCAG 2.1 Level AA standard

A 14-page PDF report. Not a dashboard. Not a score.

Every audit subscriber receives a professionally formatted PDF report they can open, read, share with their team, and act on. Here’s exactly what’s inside.

Pg 1Cover Page

Your business name, website URL, overall score, and all three section scores in one glance. Designed to be shared with a team or kept on file.

Pg 2Executive Summary

Your top priority action, audit narrative, and a 3-column breakdown of Marketing, GEO, and ADA scores with key findings from each section.

Pg 3Score Dashboard

All 15 modules visualized as a bar chart — color-coded red/amber/green by score. Shows every gap and strength at a glance.

Pg 4–129 Module Detail Pages

Each of the 15 audit modules gets the full three-part treatment: Signals Detected → Diagnostic Finding → Prescriptive Fix. Specific, evidence-based, actionable.

Pg 13Priority Action Plan

All recommended actions ranked by urgency and impact. URGENT items (score 0–39) listed first, then high-value improvements. Your roadmap.

Pg 14Methodology

Exactly what was evaluated, what standard was applied, and where each criterion comes from. Built on published research and DOJ guidance.

SAMPLE MODULE — AI SEARCH: SCHEMA & STRUCTURED DATAScore: 28 / 100 — WEAK

SIGNALS DETECTED

  • No JSON-LD structured data detected on homepage
  • Title tag present — "Smith Consulting | Business Solutions"
  • H1 tag found — 1 per page
  • No FAQPage schema found
  • No BreadcrumbList schema found

DIAGNOSTIC FINDING

Without JSON-LD schema markup, AI engines like ChatGPT and Perplexity cannot reliably identify your business entity, service offerings, or geographic coverage. When someone asks “who are the best business consultants in [city]?” — your business is effectively invisible. This is the highest-impact single fix available.

PRESCRIPTIVE FIX

1

Add Organization JSON-LD to every page with: name, url, telephone, address (with streetAddress, addressLocality, addressRegion, postalCode), sameAs array pointing to your LinkedIn, Google Business Profile, and Facebook.

2

Add LocalBusiness JSON-LD on the homepage and contact page — specify businessType, priceRange, openingHours, and geo coordinates if applicable.

3

Add FAQPage JSON-LD on any page with FAQ content. ChatGPT uses Bing's index heavily — FAQPage schema significantly increases citation probability for question-format queries.

Every one of the 15 modules in your report follows this format — signals detected from your actual site, a diagnostic finding explaining the business impact, and a prescriptive fix specific enough to act on the same day.

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Free audit runs in 60 seconds · No login required · PDF report emailed on subscription

Built on three published frameworks. Not guesswork.

MARKETING AUDIT — 40%

The Business Strategy Plan

Parham Shariat

Brand positioning formula evaluation

Service clarity and differentiation scoring

Social platform coverage and consistency

SEO fundamentals (title, meta, H1 hierarchy)

Local visibility — NAP, GBP, local schema

GEO AUDIT — 35%

The Complete Guide to Dominating AI Search

Parham Shariat

JSON-LD schema types detected (7 types scored)

Atomic Answer Block content structure

E-E-A-T authority markers and credentials

Entity model — NAP, GBP, LinkedIn, Wikidata

Question-format headings and FAQ coverage

ADA AUDIT — 25%

DOJ ADA Title III Web Guidance

U.S. Department of Justice + WCAG 2.1 AA

Alt text presence on images

Color contrast and visual accessibility

Keyboard navigation and skip link signals

Form labels, error identification, language attr

ARIA landmarks, semantic HTML, legal risk posture

Your audit is 60 seconds away.

Run the free audit now. See your score. Then subscribe to unlock your full 14-page PDF report, monthly re-audits, a 10-section marketing plan, and 28 pieces of AI-written content every week.

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