Is your business showing up
when people ask AI?

ChatGPT, Perplexity, and Google AI Mode don’t rank websites — they cite sources. Find out in 60 seconds if your site is built to be cited, or invisible. Built by a Wharton AI graduate who analyzed 30+ businesses and increased citation rates from 4% to 43% in 90 days.

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Instant results
22 diagnostic modules
Prescriptive fix list
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Included in every plan · No credit card required for the free scan

Included in Your Plan

AI Search Optimization is part of the monthly 3-in-1 audit — Marketing · AI Search · ADA

Why GEO matters now

Search has fundamentally changed. Over 60% of searches now end without a click — AI systems answer questions directly, and they choose which businesses to cite. If your site isn’t structured for AI citation, you simply don’t exist in that answer.

Generative Engine Optimization (GEO) is the practice of making your site readable, authoritative, and citable by AI search systems like ChatGPT, Perplexity, Google AI Mode, and Claude. This audit tells you exactly where you stand — and precisely what to fix.

60%+
of searches now end without a click — AI answers directly from cited sources
22
critical GEO factors scored — from schema markup to E-E-A-T and entity model completeness
~60s
to get your complete GEO Readiness Index with module-level diagnostics

Three steps from invisible to AI-cited

01 · READ

We see your site like AI does

Our engine bypasses visual rendering and parses the raw semantic structure — the same way LLM crawlers like GPTBot and Google-Extended actually read your content, not how it looks in a browser.

02 · SCORE

22 GEO factors, precision-weighted

From structured data and Q&A coverage to entity authority and topical depth — every signal that determines whether AI systems cite your business or skip it entirely.

03 · FIX

Your exact action plan

Not vague suggestions. Exact schema gaps, missing content structures, and prescriptive code fixes — ranked by impact weight so you know what to do first.

GEO Readiness Index — every signal that matters

Each module maps to a specific AI citation signal. Scores below 45 indicate AI Invisible status — your business doesn’t appear in ChatGPT or Perplexity answers.

Schema & Structure

9%

JSON-LD implementation, structured data completeness, and machine-readable entity markup.

MODULE 01

Content Depth & Clarity

7%

Semantic density, topical completeness, and AI-digestible content architecture.

MODULE 02

Entity Authority

6%

Named entity recognition signals, brand identity clarity, and verifiable authority markers.

MODULE 03

Q&A Coverage

5%

FAQ schema presence, question-answer pairs, and conversational query alignment.

MODULE 04

Metadata Optimization

5%

Title tag quality, meta description completeness, and Open Graph accuracy.

MODULE 05

Content Freshness

5%

Publication and modification timestamps, update frequency, and temporal signals.

MODULE 06

AI Accessibility

5%

GPTBot and Google-Extended crawler accessibility, robots.txt configuration.

MODULE 07

Brand Signals

5%

Brand mention consistency, NAP data, and cross-platform entity consolidation.

MODULE 08

Citation Probability

5%

Outbound authority links, source credibility markers, and reference chain strength.

MODULE 09

Query Alignment

5%

Long-tail question coverage, conversational keyword density, and intent matching.

MODULE 10

LLM Digestibility

4%

Heading structure, paragraph length, list formatting, and token-efficient layout.

MODULE 11

Trust Signals

4%

SSL, privacy policy, terms of service, and legitimacy verification markers.

MODULE 12

Semantic Clustering

4%

Topic cluster architecture, internal link taxonomy, and subject matter coherence.

MODULE 13

Brand Statement Clarity

6%

Clear value proposition, service descriptions, and unambiguous business identity.

MODULE 14

Page Load Speed

4%

Core Web Vitals, LCP, FID, and CLS — performance signals that affect crawl priority.

MODULE 15

Atomic Answer Structure

7%

Direct answer formatting, definition clarity, and snippet-ready content blocks.

MODULE 16

Entity Model Completeness

4%

Knowledge graph readiness, sameAs markup, and entity disambiguation.

MODULE 17

URL Structure

4%

Semantic URL patterns, slug clarity, and breadcrumb schema implementation.

MODULE 18

Site Architecture

4%

Crawl depth, sitemap completeness, and hierarchical content organization.

MODULE 19

Social Proof Signals

4%

Review schema, testimonial markup, and third-party validation integration.

MODULE 20

E-E-A-T Compliance

4%

Experience, Expertise, Authoritativeness, and Trustworthiness signals.

MODULE 21

Author & Creator Markup

4%

Author schema, bylines, credentials, and human-verified creator attribution.

MODULE 22

What does your score mean?

0 – 44

AI Invisible

AI systems cannot reliably identify, verify, or cite your business. You are structurally locked out of AI-generated answers.

45 – 59

AI Emerging

Partial signals present. AI may occasionally cite you for low-competition queries but misses you on most branded and category searches.

60 – 74

AI Visible

Core citation signals are in place. AI systems can find and cite you for your primary category but gaps remain in authority and Q&A coverage.

75 – 89

AI Authoritative

Strong citation probability. AI systems regularly surface your business and use your site as a primary source for your category.

90 – 100

AI Dominant

Elite citation readiness. Your site is consistently cited across ChatGPT, Perplexity, and Google AI Mode as an authoritative source.

What GEO optimization actually delivers

4% → 43%

AI Citation Rate

After implementing GEO optimization, AI citation rate went from nearly invisible to consistently cited by ChatGPT and Perplexity within 90 days.

Parham Shariat

GEO Strategist · Wharton AI Graduate · Founder, ReTHINK CNERGY

$50,000+

Revenue Attributed to AI

A client called saying ChatGPT recommended her practice. That one call led to $50,000+ in directly attributed new revenue — and it compounded from there.

Parham Shariat

GEO Strategist · Wharton AI Graduate · Founder, ReTHINK CNERGY

30+

Businesses Analyzed

Based on analyzing 30+ businesses and 11 months of intensive testing, the GEO Readiness Index framework is the exact system validated before publishing.

Parham Shariat

GEO Strategist · Wharton AI Graduate · Founder, ReTHINK CNERGY

Built by a practitioner

This audit engine was built by Parham Shariat — GEO strategist, author of The Complete Guide to Dominating AI Search, and founder of ReTHINK CNERGY. Every diagnostic module reflects real-world testing on what AI systems actually use to decide who gets cited.

Find out where you stand today

Your GEO Readiness Index is included in every monthly audit report. Start with the free scan — no login, no credit card.

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